TAKNAJ
JOURNAL
Atelier notes from the Middle Atlas — craft, care and authentic Berber rugs.

Diamonds, zigzags, crosses, the Yaz: the patterns on Berber rugs form a visual language. Here are their common meanings and how to read them.
Read the article · 5 min read

Origin, wool, knots, fringes: everything that sets a genuine hand-knotted Berber rug apart from a “Berber-style” copy, with 6 easy checks.
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Vacuuming, spot cleaning, washing, storing: the right habits to keep a wool Berber rug beautiful for years – and the mistakes that damage it.
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Thick silky wool, a diamond grid or colourful motifs: how to tell the main Berber rug styles apart and choose yours.
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Size, wool, density, weaving time, middlemen: what makes up the price of a hand-knotted Berber rug, with real price examples.
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Under the sofa or in front of it? 160 x 230 or 200 x 300? The simple rules for choosing the right rug size, room by room.
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Neutral or colourful, Scandinavian or boho: how to choose and pair a Berber rug so it becomes the heart of the room.
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Atelier packing, 2–4 days in France, 5–10 days across the EU, tracking and 14-day returns — buyer peace of mind.